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This activity helps participants gain a more-than-human perspective on a situation through the creation of non-human persona, in this case for the soil, but you can create a non-human persona for anything in the natural world.

Jeroen Spoelstra is the Co-Founder and Lead Designer of the Life Centred Design School.

As the founder of the school and a thought leader in Life-Centered Design, Jeroen is responsible for spreading awareness of the approach, growing the school, and creating a the right space for the team to help creative professionals and innovation teams become life-centered.

Jeroen has a Bachelor of Industrial product design and a University Teaching Degree. In over 20 years of design, Jeroen shifted from industrial to human-centered design, always focusing on sustainable and social challenges. He worked in the educational, startup and governmental space. In 2020, Jeroen made his next step and shifted from human-centered to life-centered design and founded the school in 2022 together with Marcela Xirinachs.

The Collective Imagination Practice Community Seed Library is a growing library of collective imagination Activities and Projects: to encourage sharing of wisdom and practice within our community.